In Autumn 2021, Marketing Means were commissioned by the Council to undertake a representative sample survey of 1,000 residents via telephone and in-street interviews. The purpose of the survey was to gauge levels of satisfaction with the local area, the Council and the services it provides.
Generally, the 2021 results are either consistent with or better than those in 2020. For example, satisfaction with the way RBC runs things is up 2% to 66%; agreement that RBC provides value for money is up 10% to 54%.
Reading’s results are higher than those from the national LGA survey in terms of satisfaction with the way RBC runs things (66% compared with 56% nationally) and agreement that Reading Borough Council provides value for money (54% compared with 43% nationally).
However, satisfaction with individual services is generally lower than in 2020 (following the national trend), and broadly similar to those from the LGA survey. Highest satisfaction is with parks and green spaces; highest dissatisfaction is with road maintenance.
A summary of results can be found here at Appendix 12.
The annual Residents' Survey provides insight to the Council to ensure that service improvement is carried out and that services are designed around feedback from residents.
Residents were asked about the areas which needed most improvement. The top three - and how Reading Borough Council is responding to those concerns - are:
Please click here to read the full press release on the Residents Survey.
The Council has commissioned Marketing Means to carry out our next residents survey. This asks about residents’ views of the Council, its services and the Borough.
The survey will take place with a representative sample of residents, primarily by telephone, with limited in-street interviews, in August and September. Covid measures will be in place to ensure that the in-street interviews are conducted safely.
The results will inform the planning of our budgets and services, to help ensure the Council is meeting residents’ needs and expectations.
Results will be published later in the year.
We will piblish the results when available later in the year.
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